South African music phenomenon Tyla is proving once again that she is not just a moment—she’s a movement. As the world eagerly awaits the arrival of her upcoming summer mixtape We Wanna Party, Tyla is already setting digital platforms ablaze and reaffirming her status as a global trendsetter and genre-defying force in music.
On July 11, 2025, Tyla dropped her second single of the year, titled “Is It”, and within 24 hours, the track skyrocketed to the top of Spotify charts—amassing an astounding 1,274,357 streams in a single day, a new personal best for the star. The single made impressive entries on local and international charts alike, further intensifying the buzz surrounding her upcoming project.
According to music publication HotNewHipHop, “Is It” is a “seamless fusion of Amapiano, Afrobeats, and pop that delivers hard-hitting but still entrancing vibes.” The song serves as a sonic introduction to We Wanna Party, a mixtape that promises to push genre boundaries and reflect Tyla’s growing influence on the global music landscape.
The record-breaking success of “Is It” is the latest chapter in Tyla’s meteoric rise to superstardom. Her self-titled debut album, Tyla, released in March 2024, was a cultural and commercial triumph—amassing over 630 million streams on Spotify in its first week, and ultimately crossing the 1 billion stream mark by June 2024. The project broke multiple records previously held by global powerhouses like Burna Boy, solidifying Tyla’s place in the upper echelon of international music.
The album’s breakout hit, “Water,” made history by becoming the first solo track by an African female artist to surpass 1 billion streams on Spotify, a milestone reported by IOL. The song not only dominated global playlists but also became a social media phenomenon, soundtracking dance challenges and influencer content across continents.
As the We Wanna Party era begins, Tyla is bringing her bold vision to life with exclusive launch parties in Berlin and London, giving her loyal fanbase—known as the Tygers—a chance to celebrate in person. Fans can sign up for event access through Tyla’s official website, and demand is already soaring.
The visual rollout of “Is It” also showcases Tyla’s signature style and artistic direction. The music video opens in a retro living room and quickly evolves into a full-blown party scene—a nod to Tyla’s love for vibrant atmospheres and bold aesthetics. Dressed in an edgy, playful ensemble topped off with oversized sunglasses, Tyla makes her entrance through a group of dancers, reaffirming her role not only as a musical icon but also as a visual and cultural trendsetter.
